The new book, "42 Rules for B2B Social Media Marketing: Learn Proven Strategies and Field-Tested Tactics through Real World Success" is packed with practical advice for corporations whose customers are other businesses to help them launch and manage social media campaigns.
FOR IMMEDIATE RELEASE
Cupertino, CA, -- "42 Rules for B2B Social Media Marketing" was written for business-to-business (B2B) marketing professionals who need to create and manage B2B social media campaigns. Social media is changing the way people think about marketing. It’s much more than pushing out the same content through new channels. It's about people-to-people (P2P) communications.
A small sample of the actionable content in "42 Rules for B2B Social Media Marketing" includes creating social media content, leveraging key social media sites, engaging effectively in social media and putting social media into practice.
Maggie Fox, Founder and CEO, Social Media Group says “A must-read for those responsible for digital and social program execution within progressive B2B organizations.”
The book is available from Amazon or directly from the publisher at http://42rules.com/book/42-rules-for-b2b-social-media-marketing/. The authors are donating all their royalties to the Khan Academy, an organization committed to providing a free world-class education to anyone anywhere. The publisher, Happy About, is matching their contribution dollar for dollar.
About The Authors: Michael Procopio consults with Fortune 1000 customers on social media and social intelligence. Peter Spielvogel uses social media extensively to listen to customer sentiment, build awareness, and generate targeted leads for SAP. Natascha Thomson is the founder and owner of MarketingXLerator, a B2B Social Media Marketing Consultancy.
About The Publisher: Super Star Press, a division of Happy About®, was founded to help independent professionals establish themselves as experts in their field through writing, publishing and marketing books. The 42 Rules™ book series produces books that readers will actually read in the form of compact, high-impact books on personal and professional growth. 42 Rules™ enable authors to establish themselves as experts in their field through books. To learn more visit http://superstarpress.com/about_us.html. For quantity discounts, please contact the publisher, Mitchell Levy at mitchell.levyhappyabout.info - 408-257-3000.
A free copy of the book is available to the press upon request. Please email your request to presscopyhappyabout.info.