The Queen of Slime Launches New Craft Kits at Major U.S. Retailer
FOR IMMEDIATE RELEASE / PRURGENT
LOS ANGELES (JANUARY 17, 2019) – Craft City, the creative and experiential toy brand co-created by the Queen of Slime, Karina Garcia and Brandable, is expanding its current line of toys with the launch of seven products at Walmart. Line includes the DIY Slime Kit, Edible Pancake Art, Slime Art, Squishy Art Bake Shop and four Premade Slime Mystery Packs.
These new crafting kits have limitless concepts and the ability to personalize each craft. The DIY Slime Kit is the perfect way for kids to make customized slime using Karina’s advanced formula for the stretchiest and most satisfying slime. Save your slime designs forever with Craft City’s Slime Art Kit. This dryable slime is perfect for making your own slime earrings, window art, pinwheels, and more. The Pre-Made Mystery Slime Packs come in a 4-pack, each in a 3 oz reusable container, perfect for preserving slime or sharing with friends. Each pack contains new textured and scented formulas with two mystery slimes.
Kids can create twelve imaginative and tasty buttermilk pancakes with DIY Edible Pancake Art. Each kit contains pancake mix, two colored powders, two art bottles, and twelve traceable batter sheets for a hands on project. With Squishy Art Bake Shop, kids can create two squishy foam treats: a donut and a cupcake. This kit has everything you need to make custom squishies, including six colorful chalks, three long lasting puffy paint and rainbow sprinkles.
“I designed these new Craft City products with easy to follow instructions,” said Garcia. “You will have everything you need in each kit for unique creations!”
The Craft City DIY Slime Kit retails for $14.98, Pancake Art for $14.98, Slime Art for $14.98, Squishy Art Bake Shop for $14.98, and 4-pack Premade Mystery Slime Packs for $12.98. All products are available for purchase at Walmart retail stores and www.walmart.com. For more information on Craft City, please visit www.craftcitylife.com.
About Karina Garcia
Karina Garcia is a DIY and lifestyle expert with a popular YouTube channel (nearly 9 million subscribers), three best-selling books, and a crafting product line. Known as the Queen of Slime, she is considered to be one of the top crafters on the internet. Karina has been featured on programs such as GMA, TODAY, Ellen and has been featured in numerous coveted publications, such as the New York Times. Karina is represented by United Talent Agency and Two West Entertainment. To learn more follow Karina Garcia on Instagram or Twitter, and subscribe to her YouTube channel.
Brandable is a next generation consumer products company that is reinvigorating tired product categories and building brands that appeal to Millennials and Gen Zs. As an incubator of sorts, Brandable’s nimbleness allows it to innovate and have products on shelves in a fraction of the time it takes for traditional CPG companies. It is focused on creating the best products possible—and ones that buyers have expressed urgent need for. Brandable is “the millennial P&G” as we create for Millennials, by Millennials.