Launches Season of Wishes® today at Cathedral Commons
FOR IMMEDIATE RELEASE / PRURGENT
Silver, New American Brasserie announced a partnership with Make-A-Wish® Mid-Atlantic for the organization’s Season of Wishes® campaign. The program includes special fundraisers and guest bartender events, Make-A-Wish® stars for purchase at the restaurants and the hosting of area Make-A-Wish families at the restaurants. The program officially kicks off today at Silver Cathedral Commons (3404 Wisconsin Ave., N.W.) with a dinner fundraiser from 5 to 8 p.m. to midnight. A Make-A-Wish family will be in attendance.
In addition to the fundraisers, Silver will have stars available for purchase for $5 and up. 100% of the star donations benefit Make-A-Wish Mid-Atlantic. Silver will donate 20% of incremental sales from dinner fundraisers and 10% of sales from guest bartender fundraisers to Make-A-Wish Mid-Atlantic. Guests may also give additional donations directly to Make-A-Wish. Stars purchased will be displayed in Silver restaurants.
“We are so honored to be a partner for Make-A-Wish’s Season of Wishes campaign this holiday season,” said Bob Giaimo, co-founder and CEO of Silver, New American Brasserie. The partnership extends through the end of December and includes both Silver restaurants in Bethesda (7150 Woodmont Ave.) and Cathedral Heights “Make-A-Wish is an organization that is very near and dear to us. The work they do in granting wishes for children with critical illnesses is extraordinary. We hope to be able to help fulfill many wishes this holiday season,” Giaimo added.
“We’re excited to be able to partner with Silver,” said Lesli Creedon, president and CEO of Make-A-Wish Mid-Atlantic. “We’re hopeful this will raise significant funds to reach the many local children still waiting for their wish to be granted.”
Additional dinner fundraiser and guest bartender events are planned as follows:
Wednesday, Nov. 20, 5 to 8 p.m., Dinner fundraiser. Silver Cathedral Heights.
Wednesday, Nov. 27, 5 to 8 p.m., Dinner fundraiser. Silver Bethesda.
Wednesday, Dec. 4, 5 to 8 p.m., Dinner fundraiser. Silver Cathedral Heights.
Wednesday, Dec. 11, 5 to 8 p.m., Dinner fundraiser. Silver Bethesda.
Friday, Dec. 13, 7:30 p.m. to 1 a.m., Dinner fundraiser and guest bartender with Keep Raising.
Wednesday, Dec. 18, 5 to 8 p.m., Dinner fundraiser. Silver Cathedral.
Thursday, Dec. 26, 7:30 to 1 a.m., Dinner fundraiser and guest bartender. Silver Bethesda.
Guests at Silver, New American Brasserie, may donate to Make-A-Wish and/or purchase stars at any time starting on Nov. 14 and continuing through Dec. 31.
For more information, visit www.eatatsilver.com or www.midatlantic.wish.org.
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About Silver, New American Brasserie
Silver, New American Brasserie was founded by Robert Giaimo and Executive Chef Ype Von Hengst. This sophisticated urban restaurant concept incorporates fresh, local ingredients from regional farms into its chef-driven menu. The affordable, creative menu items, with great attention to detail are expected to appeal to all demographics. The casual setting includes sleek interior and exterior architecture with restaurant, bar and patio for early to late-night dining. Silver is located in Bethesda, Md. and Cathedral Heights in Northwest, Washington, D.C. Garage parking is available at both locations. For more information, visit www.eatatsilver.com.
About Make-A-Wish Mid-Atlantic
Make-A-Wish® creates life-changing wishes for children with critical illnesses. Make-A-Wish
Mid-Atlantic serves children who reside in the District of Columbia, Maryland and northern Virginia. Founded in 1983, the Mid-Atlantic chapter has granted over 10,000 wishes in the Mid-Atlantic region since its inception. This year alone, 840 local children are expected to be diagnosed with a critical illness. However, for every wish granted, at least one more local child is waiting. The community has the opportunity to make an impact today by helping Make-A-Wish close the gap between wishes that are granted and those that are still waiting. For more information, please visit: www.midatlantic.wish.org.