Premium Meat Snack Brand Brings Innovation to Category with Range of Tastier, Sugar-Free Offerings FOR IMMEDIATE RELEASE / PRURGENT
Best known for deliciously tender, chef-crafted meat snacks, Chef’s Cut Real Jerky Co.™ will be officially launching their Zero Sugar Platform — including Biltong, Jerky, and Meat Sticks — at Natural Products Expo West. The first to offer three separate forms of zero sugar meat snacks, Chef’s Cut Real Jerky Co.™ continues to look toward category growth, with multiple healthy products to meet the range of consumer needs. Chef’s Cut Real Jerky Co.™ invites all Expo West attendees to sample and “meat” their new zero sugar offerings at Booth 5770.
From the brand’s start, Chef’s Cut Real Jerky Co.™ has led the category with the best tasting meat snacks. With an eye toward what’s next — especially the increasing popularity of diets such as Keto and Paleo — Chef’s Cut Real Jerky Co.™ is focused on innovation that meets the demands of the growing number of consumers actively reducing sugar and boosting their protein intake. The first launch within their Zero Sugar Platform, Chef’s Cut Real Jerky Co.™’s Zero Sugar Biltong in Original and Spicy, is high in protein (26 grams per bag) and is made according to an authentic South African recipe, with thin cuts of air-dried beef and simple ingredients. Chef’s Cut Real Jerky Co.™’s Zero Sugar Meat Sticks in Original and Spicy are made of 100% premium beef and pork combined with real spices, resulting in the perfect portable, high-protein, sugar-free snack. Chef’s Cut Real Jerky Co.™’s newest zero sugar launch is Zero Sugar Jerky, which brings the brand’s revolutionary taste and texture to a new zero sugar offering in Original and Black Pepper. Zero Sugar Jerky is made with premium cuts of 100% American beef soaked in Chef’s Cut Real Jerky Co.™’s marinade and cooked to perfection, resulting in the most deliciously tender, naturally sugar-free jerky on the market.
“With the rise in consumer demand for high-protein snacks with no or low sugar, we’ve been working to perfect our platform of zero sugar meat snacks to give people exactly what they want. And Expo West is the perfect place for us to share our entire Zero Sugar Platform for the first time,” said Bart Adlam, CEO of Chef’s Cut Real Jerky Co.™. “We’re committed to continuing to provide consumers with the products they’re looking for with a range of healthy meat snack options that are not only high in protein and naturally free of sugar, but also taste great!”
Natural Products Expo will take place at the Anaheim Convention Center from March 3-7, located at 800 W. Katella Ave, Anaheim, CA 92802. Chef’s Cut Real Jerky Co.™ invites attendees to stop by Booth 5770 at Level 100 in Hall E to sample their new Zero Sugar Platform. For more information on the show, please visit www.expowest.com. For more information on Chef’s Cut Real Jerky Co.™, please visit www.chefscutrealjerky.com.
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About Chef’s Cut
After scanning the shelves for high-protein snacks to fuel his long rounds as a golf caddy and feeling unsatisfied, Chef Blair Swiler took matters into his own hands by creating Chef’s Cut Real Jerky Co.™’s signature taste in his own kitchen, using premium cuts and simple ingredients. Chef Blair's jerky became an instant hit on the golf course, and with the encouragement of fellow caddy Dennis Riedel, Chef Blair was convinced that his jerky must be shared with the world. Since then, Chef’s Cut has evolved into the leading premium meat snack brand of choice by consumers. Chef’s Cut Real Jerky Co.™’s hand-crafted cuts, exceptional flavors, and softer texture offer a superior taste experience. Their current product line includes jerky, meat sticks, and biltong. For more information on Chef’s Cut and their range of products, please visit www.chefscutrealjerky.com. | 
