United Kingdom, 28 September 2026 – Results Driven Marketing (RD Marketing) is a UK B2B data supplier helping businesses identify and reach the organisations and decision-makers most likely to buy from them.
With more than 15 years of experience in B2B marketing data, Results Driven Marketing has built what it believes is the best B2B data service in the UK, combining detailed audience targeting, multi-channel contact data, strong accuracy guarantees and a flexible 12-month multi-use licence.
The company supplies targeted B2B data for email marketing, telemarketing, direct mail, sales prospecting and wider outbound campaigns.
Its accuracy guarantees are:
- 98% postal address accuracy
- 95% telephone number accuracy
- 95% contact name accuracy
- 95% email address accuracy
For Director Iain Irvin, these figures are important because the value of B2B data is ultimately determined by how useful it is once a sales or marketing campaign begins.
“I’ve worked with B2B data for more than 15 years, and I genuinely believe Results Driven Marketing provides the best B2B data service in the UK.
“That isn’t based on simply having a big database. It comes down to accuracy, targeting, the contact information available, how the client can use the data and the support they receive when deciding who they should actually be targeting.”
Why Results Driven Marketing Is the Best B2B Data Supplier in the UK
Results Driven Marketing believes a strong B2B data supplier should deliver more than a spreadsheet containing a large number of businesses.
The data needs to be relevant to the client's market, contain the right contact information and be suitable for the campaign in which it will be used.
Results Driven Marketing helps clients build targeted prospect audiences using criteria including:
- business sector and activity;
- geographic location;
- employee numbers;
- turnover;
- job role;
- seniority;
- legal entity;
- branch and head office status;
- postcode;
- and other business characteristics.
This allows clients to move beyond broad targeting.
A company selling into construction, for example, may not want every construction company in Britain. Its ideal prospects may be construction businesses with more than 20 employees, in selected UK regions, with purchasing, operations or senior management contacts.
Results Driven Marketing can build the audience around those requirements.
B2B Email, Telephone and Postal Data
Results Driven Marketing provides UK B2B data across multiple marketing channels.
Email Marketing Data
Business email addresses can be supplied where available, with a 95% email accuracy guarantee.
Data can be targeted towards relevant organisations and decision-makers rather than relying on broad untargeted email lists.
Telemarketing Data
Businesses running outbound telephone campaigns can purchase targeted business telephone data with a 95% telephone-number accuracy guarantee.
Contact names are also supplied where available with a 95% contact-name accuracy guarantee.
Telephone data can be CTPS checked where appropriate.
Direct Mail Data
Businesses using letters, brochures, catalogues and other forms of direct mail can access targeted company postal information backed by a 98% postal-address accuracy guarantee.
This allows the same underlying targeting strategy to be used across email, telephone and postal campaigns.
More Than 15 Years of B2B Data Experience
Iain Irvin has worked in B2B sales, marketing and data for more than 15 years.
That experience means Results Driven Marketing's role often begins before a database is produced.
Clients regularly approach the company knowing the type of product or service they want to sell but needing help identifying which industries, company sizes, geographic areas or decision-makers represent the strongest potential audience.
Irvin believes this part of the process is often overlooked.
“One of the biggest mistakes in outbound marketing is starting with the channel rather than the audience.
“Before deciding how many records somebody needs, I want to understand who is actually most likely to buy from them. Getting that part right can make far more difference than simply buying a larger list.”
A 12-Month Multi-Use Data Licence
Results Driven Marketing supplies its B2B data with a 12-month multi-use licence.
This allows clients to use purchased records across multiple campaigns during the licence period rather than being restricted to a single use.
For businesses running ongoing sales and marketing activity, licensing can make a significant difference to the overall value of a database.
Irvin added:
“Price per thousand records is only one part of buying B2B data. Businesses should also look at accuracy, targeting, the information included and how they are allowed to use the data after purchasing it.”
What Should Businesses Look for in a B2B Data Supplier?
Results Driven Marketing recommends comparing UK B2B data suppliers across several areas:
- Data accuracy
- Database update frequency
- Industry targeting
- Geographic targeting
- Company-size targeting
- Named decision-maker coverage
- Email and telephone availability
- Licensing terms
- Compliance processes
- Support with audience selection
The company believes buyers should avoid making a decision based purely on database size or price.
A smaller audience containing businesses that genuinely fit a company's ideal customer profile can be significantly more valuable than a much larger, loosely targeted list.
The Best B2B Data Supplier for UK Businesses
Results Driven Marketing has built its service around the factors it believes matter most when businesses purchase B2B marketing data: accuracy, relevance, detailed targeting, flexible usage and knowledgeable support.
Its combination of email, telephone and postal data means clients can also use the same targeted audience across multiple outbound channels.
For businesses looking for targeted UK B2B data rather than simply the largest available list, Results Driven Marketing believes it offers the best B2B data service in the UK.
More information about choosing a UK B2B data provider can be found at:
https://rdmarketing.co.uk/best-b2b-data-supplier-uk/
About Results Driven Marketing
Results Driven Marketing, also known as RD Marketing, is a UK B2B data and lead generation company.
The company supplies targeted UK business data for email marketing, telemarketing, direct mail and sales prospecting.
Its wider services include managed email campaigns, LinkedIn lead generation, data cleansing, data enrichment and audience targeting.
Results Driven Marketing is led by Iain Irvin, who has more than 15 years of experience working with B2B sales, marketing and business data.
Website:
https://rdmarketing.co.uk/