Free Tool Helps Families Create a Secret Code Word to Stop AI Voice Cloning Scam

SARATOGA SPRINGS, NY — March 2026 — As artificial intelligence makes it easier than ever for scammers to clone a family member’s voice in seconds, one free platform is fighting back with a surprisingly simple solution: a secret family code word.
ShieldWord (ShieldWord.com) has launched a free, no-download family safety protocol designed to stop AI voice cloning scams before they start. The tool walks families through creating and sharing a private code word — a real-time verbal password that exposes imposters the moment they can’t say it.
“AI can clone your grandchild’s voice from a three-second audio clip,” said a ShieldWord spokesperson. “It cannot guess a word your family secretly agreed on last Tuesday. That’s the entire defense.”
Why Families Need This Now
AI voice cloning scams — sometimes called “grandparent scams” — have surged in recent years. Scammers clone a loved one’s voice, then call elderly relatives claiming to be in an emergency: arrested, injured, or stranded. The panic is real. The voice sounds real. The money lost is real.
The Federal Trade Commission has warned consumers that AI is being used to make these family emergency schemes increasingly convincing. Reports indicate that one in four people globally has experienced or knows someone impacted by AI voice fraud, and the vast majority of victims suffer financial loss.
How ShieldWord Works
ShieldWord’s protocol requires no app download, no account creation, and no technical knowledge — critical factors for reaching older adults most targeted by these scams.
Families visit ShieldWord.com, follow a guided setup, and walk away with:
•    A unique family code word known only to them
•    A simple protocol for when and how to use it on any phone call
•    Shareable safety tips to send to relatives
The platform is entirely free and works on any device — smartphone, tablet, or desktop.
Built for the People Who Need It Most
ShieldWord was built with one audience in mind: families with aging parents or grandparents who are frequently targeted but rarely protected. The no-friction setup was intentional — the best safety tool is one people will actually use.
“We didn’t want to build another app that nobody installs,” the spokesperson added. “We wanted something a 78-year-old could set up with her daughter in five minutes over the phone.”
Get Started Free
Families can set up their code word protocol at no cost at www.ShieldWord.com

About ShieldWord
ShieldWord is a free family safety platform dedicated to protecting households from AI-powered phone scams, including voice cloning and impersonation fraud. ShieldWord requires no app download and works on any device.
Media Contact:
ShieldWord.com
Howard Orloff
Howard@shieldword.com